Lyrical heavy-weight and mastermind producer, Big K.R.I.T., releases the full video for his latest single “Keep The Devil Off” – the lead feature from his forthcoming 3rd studio album 4Eva Is A Mighty Long Time, available October 27th. The Alex Nazari directed visual, featuring social media super star KidaTheGreat, reveals a static and very stoic silhouette clip of Big K.R.I.T. chanting a message of positivity, sanctity and perseverance – “keeping the devil off!”

Big K.R.I.T. recently announced his third studio album, a double release titled 4EVA Is A Mighty Long Time which will be available on October 27th. 4EVA Is A Mighty Long Time marks Big K.R.I.T.‘s official return since 2014’s Cadillactica and 2015’s independent release of All My Life.